This is a series i created in my second year at University (2022-2023). I'd looked at Sexism in advertising before but I decided for this project to take some (incredibly!) sexist advertisements from the 50's onwards and recreate them in a modern sense. I Decided to change the text to make them more witty, and to try and reclaim some of the original sexism.
A Recreation of the 1953 Alcoa Aluminium Advert, advertising their new twist off bottle cap. The Original Caption was 'You mean a woman can open it?'
A Recreation of the 1969 Jell-O Advert advertising the new recipe for their Pudding Tarts. The Original Caption was 'The Congratulations dear, but what exactly does an assistant vice president do?' Pudding.'